Brian is a graduate of the Carlson School of Management at the University of Minnesota. In January 2008, he left a long-time career in Target Stores’ Advertising Department to bring his creative skills, energy and passion full-time to north Minneapolis. He has been actively involved on the north side since 1998, and a resident since 2003. Currently he is the Director in Residence of the St. Jane House, an urban retreat center and house of hospitality that he operates with the Visitation Sisters of Minneapolis. He also serves on the board of From Death To Life, a nonprofit organization dedicated to ending violence through healing and reconciliation. Brian enjoys graphic design, photography, gardening and community building.

Brian Mogren,

Executive Director

Meet the Alafia Foundation Team!

The Alafia Foundation team is comprised of talented, passionate people working to

fulfill on the vision and mission of the organization.


“Never doubt that a small group of thoughtful, committed citizens can change the world; indeed, it’s the only thing that ever has.”
–Margaret Mead


Karol Saunders,

Board Chair

Karol is a retired marketing and meeting planning professional who has worked with both non-profit organizations and incentive and meeting planning companies. A long time member of St. Stephen’s Church in Edina, MN she has served in many volunteer positions including leading
search and steering committees. She is excited to further the parish relationship with the Alafia Foundation. Karol and her husband Jeff are active supporters of Penumbra Theater in St. Paul and the proud parents of triplet college aged boys.

Leah Roberts



Leah Roberts is a senior accounting manager at Ameriprise Financial. She has worked for Ameriprise for over 20 years and has extensive accounting and operations experience. Leah has served in various lay leadership roles  at the Sanctuary Covenant church in North Minneapolis. This positions including, the hospitality team, youth ministry, and the elder board. Leah is also a licensed foster parent and was on the the board of Project Seven17.  Leah has a passion for meeting the needs of the community and for empowering leaders. She is excited to bring those passions together to support Alafia in executing its mission and vision. 

Craig Neal


Center for Purposeful Leadership


Craig Neal celebrates life as a passionate change leader, publishing executive, author, trainer and executive coach to those called to create profound contributions in their life and work. As an executive coach for over 20 years, Craig assists leaders to integrate their inner calling with maximizing their organizational leadership potential. Craig is a renowned catalyst for change management and leadership consulting. His clients call upon him to convene high stakes collaborations that transform organizational systems, spark innovation, and resolve the toughest challenges. In 2004 Craig launched The Art of Convening Trainings, including pioneering a unique and engaging TeleTraining format. In 1995, Craig and his wife Patricia co-founded Heartland Institute, now Center for Purposeful Leadership.


Neda Kellogg


Project DIVA


Neda Kellogg is the founder and executive director of Project DIVA, a girls' empowerment program. She is a former Alafia Fellow and the recipient of a 2018 Bush Fellowship award. As a result of her experience with Project DIVA and as an Alafia and Bush fellow, she brings an enormous amount of knowledge, skills and experience to her role as an Alafia Foundation trustee and program committee member.

Jaralyn Roberts


Target Corporation

Jaralyn is a North Minneapolis resident who has a heart for community, leadership, and entrepreneurship. Jaralyn is a wife, mother, and family orientated. A graduate of Clark Atlanta University with a degree in Business Administration, she started her career at Target Corporation in 2010. In 2016, she founded G.E.M. Coaching LLC. where through life coaching and now Holy Yoga, she hopes to inspire others to grow, evolve, and mature through many aspects of wellness. Jaralyn is a passionate leader and visionary that is excited to use her gifts to uplift and encourage her community in whatever way she is called!


Richard Leider

Author of "The Power of Purpose" and founder of Inventure – The Purpose Company

Richard Leider, founder of Inventure – The Purpose Company, is one of America’s preeminent executive-life coaches. He is ranked by Forbes as one of the “Top 5” most respected executive coaches in the country. For more than four decades, Richard has pioneered the way we unlock purpose – both at work and at home. Richard has written ten books, including three best sellers, which have sold over one million copies and have been translated into 20 languages. Repacking Your Bags and The Power of Purpose are considered classics in the personal development field. His PBS Special – The Power of Purpose – was viewed by millions of people across the U.S. As a Senior Fellow at the University of Minnesota’s Center for Spirituality and Healing, he founded The Purpose Project. Connecting cutting-edge research with positive psychology and peak performance, Richard works with leaders, professionals, and executives around the world to help them unlock the power of purposeful leadership.

Download Richard Leider's An Incomplete Manifesto for Purpose.

Don Samuels


Communications & Outreach

Gina Fink

Filament Content


Nancy McRae
VisiVox, Inc.


Julie Ann Stevens

Freelance Communications Consultant


Pro Bono Business Partners

and Consultants:

International Coaching Federation - MN Chapter

Executive coaching for our fellows and team

Center for Purposeful Leadership

Consultancy and Program Support

Terry Egge

Bookkeeper and Strategic Advisor

Jenney Egertson

Strategic Communications Consultant


Richard Leider

Author, Coach and Mentor


Paul Markwardt

Attorney, Winthrop & Weinestine


Kim Olstad

Nonprofit Management, Strengthsfinders


Philip Prowse


Julie Ann Stevens

Strategic Communications Consultant


TSG: The Steinhauser Group

Creative Services


Dave Wondra

Coaching and development



Nonprofit Partners:

Access Philanthropy

Fundraising Consultant


Popup Think Tank

Friendraising, Ideation/Brainstorming



Faith Communities:


St Stephen's Episcopal Church

Edina, MN


St Joan of Arc Catholic Church

Minneapolis, MN


Westminster Presbyterian

Minneapolis, MN


The Basilica of St Mary

Minneapolis, MN




Side By Side Foundation



We are grateful for our generous volunteers, partners and grantors!

Don is the CEO of Twin Cities based non profit MicroGrants and Minneapolis School Board member. A graduate of Luther Seminary, Don was ordained in 2002, and shortly thereafter recruited by his neighbors to run for office. Don represented the 5th Ward on the Minneapolis City Council for 11 years, completing his service at the end of 2013 to pursue other ways to serve the community. Previously Don was a toy designer for 25 years, and a co-founder of the PEACE Foundation, now the Northside Achievement Zone.

Jared Hanks

Juxtaposition Arts

Jared is a mentor, writer, speaker, educator, city commissioner, and life-long student committed to living out his potential and helping others live out theirs. Currently, Jared serves as the head of Outreach and Engagement at Juxtaposition Arts, a youth-based design agency in north Minneapolis. His experience also includes teaching in the public schools, creating enrichment programs for families affected by addiction, and facilitating workshops on ‘self-actualization & success’. With a B.S. in Youth Development and Education from the University of Minnesota, his combined experience equips and informs his life as an educator, explorer and creative connector working within multiple contexts and communities. Jared is passionate about exploring the intersection of education + expression + enterprise in order to impact people, places, and profits for a better future.